AN INDEPENDENT clothes store will shut after 22 years in business due to a lack of customers.
Bucciali, in Moulsham Street, Chelmsford, has been suffering from low custom for seven years and struggled to compete with shopping centres, according to owner Jeremy Waskett.
He said: "There are a few reasons we think we're seeing less people come through the door. One is the internet, which keeps people out of town, and if they're not in town they're not coming into the shop.
"The other is that seven years ago, Bluewater and Westfield weren't there, and that's changed things. In 2014, we saw a heavy decline, and I attribute that to all of the infrastructure work that the council is doing. I've spoken to customers who say they're not coming into Chelmsford anymore."
Other independent shops in the area are also suffering, added the 51-year-old, who has been running the clothing store since he was in his late 20s.
"As there aren't many independent shops left, people will travel to other towns and places where they do have higher-quality offerings," he said.
"I've spoken to a few other independent retailers and certainly a lot of people are not happy with trade at the moment."
The closure of Bucciali marks a difficult time for shops in the city, according to Tami Frankel, the owner of Baddow Road designer dress agency and vintage boutique Now and Then.
"The day that Bucciali closes will be a sad day," she said. "Not just for the owners, and the staff who are made redundant and customers, but also for the character of our High Street, which is bad news for everyone.
"Mary Portas has predicted that only one in three of our High Streets will survive.
"She says that the third that make it will do so because of individual character from local independent boutiques. A plethora of High Street shops is not enough, especially for Chelmsford.
"We cannot compete with Lakeside, Stratford Westfield, Bluewater or London in that arena.
"We need to offer something more if we want people to choose Chelmsford, which is why the closing of Bucciali brings Chelmsford one step closer to closure."
Although it is too late for his shop, Mr Waskett thinks the arrival of John Lewis will help independents in the city.
"If John Lewis was about to open now, I would do another year as I think it will attract people from faraway, and they are more our sort of customers," he said.
"I won't stay in retail after this. I've done 30 years in the industry, and it's changed enormously in that time. It's a very difficult profession to be in."