Springfield's Blockbuster store is set to benefit after the firm announced plans to invest a substantial amount of money in its existing stores.
The company is offering customers the opportunity to rent a new movie release for one night for £1.99
The store will also benefit from future plans to expand its product range, which will see music and books available for the first time.
Blockbuster managing director Gary Warren, said: "We are absolutely focused on building Blockbuster to be a long-term proposition.
We are committed to supporting all of our 264 stores and hope to eventually grow the business and create jobs in the local area."
The move comes after Brentwood's High Street store was closed,with the Gazette reporting on concerns of a new Morrison's M store being built
on the empty site
Morrison's have bought 49 Blockbuster stores since the firm entered administration.
The supermarket giant could not confirm whether a new store would be built and a spokesperson for Blockbuster said: "We currently have no information about the Brentwood store."
