A FORMER city high-flier is aiming to become the new queen of clean with her new cleaning business.
Mum of two Amanda Kinghorn from Hutton knows a thing or two about juggling career and family.
A former high flier in the world of HR and management consulting, Amanda, 34, worked for a number of household name and blue chip companies in the City including Morgan Stanley, Accenture, the Walt Disney Corporation and The Institute of Directors.
After being made redundant in 2012, Amanda decided to set up her own business and will now be putting her many skills to a very different test by launching her own domestic cleaning and homecare business, Bright & Beautiful caring for the homes and families of Brentwood.
As mum to Caleb, 3 and Kessiah,1, Amanda knows only too well the pressures of managing a high-pressured job and a family.
After having her second child Amanda was worried that a return to her high pressure job in the City would put a real strain on family life.
She said: "Being made redundant was a real shock but it also gave me the chance to make a big change to the way we live our lives as a family and I wasn't prepared to keep making compromises and sacrifices to balance work and home life."
Amanda has now set up her own family friendly business Bright & Beautiful, the new and improved face of domestic homecare that is delivering eco-friendly cleaning, tidying, laundry and ironing.
She said: "Our lives at home and at work have never been busier and it is so important to have the right help to keep things ticking over.
"Like many women I wanted to go back to work but didn't want to return to a corporate world that can be inflexible for working mums so I decided to set up my own business. At a time when the number of unemployed women is the highest it has ever been, it makes me very proud to be employing other local women who may have been through the same thing."
Amanda was inspired to launch her franchise of Bright& Beautiful after discovering that a million more people are employing a cleaner compared with a decade ago, as increasingly busy workers decide they need to pay for domestic help.
The UK domestic cleaning sector has also grown by 91 per cent in the last three years, which is largely attributed to the recession and more women going back to work, longer working days and busier single professionals.